Project Overview
Managed the product development of an innovative social media platform similar to TikTok, focusing on short-form video content. This project required extensive user research, competitive analysis, and feature prioritization to create an engaging social experience across multiple platforms.
Key Achievements
- Successfully launched on both web and mobile platforms
- Conducted comprehensive market research for product positioning
- Developed user stories that clearly defined product requirements
- Managed cross-platform development coordination
- Implemented user engagement features based on competitive analysis
- Established content moderation and safety protocols
Challenges
- Creating seamless video upload and processing experience
- Ensuring consistent user experience across web and mobile
- Implementing real-time features for social interaction
- Managing large video file storage and streaming
Solutions
- Implemented efficient video compression and streaming solutions
- Created unified design system for cross-platform consistency
- Utilized cloud infrastructure for scalable video processing
- Developed progressive web app features for mobile web users
Project Impact
- Launched successful social media platform with video capabilities
- Achieved cross-platform user engagement and retention
- Established scalable architecture for future feature additions
- Created competitive product in the short-form video market
Technologies Used
Flutter
React Native
Video Processing
Project Details
Duration
November 2022 - July 2023
Location
Remote, Nigeria
Team Size
5-8 developers